China Market Intelligence: Decide Before You Invest
A data-driven China Expansion Audit and a scenario-based Market Entry Calculator, so your channels, budget and break-even are tested before you spend a single yuan in China.
From market data to a financial plan
China Expansion Audit
- Online and offline sales channel analysis
- Import, logistics and regulatory review
- Social media and competitor benchmark
- Short, mid and long-term action plan
Market Entry Calculator
- Scenario-based financial model for your products
- Channel mix, trading terms and promotions simulated
- Break-even, capital needs and profitability risks
- Interactive dashboard and detailed P&L
China Expansion Audit
Discover your data-driven success strategy for China: a market study and due diligence that tells you where to sell, how to comply and how to win your category.
Online / offline sales channel analysis
- Market size and purchase patterns: cross-border vs domestic, online vs offline
- Key sales channels, competitor presence and potential for your products
- Competitor strategy, positioning, selling points and distribution
Import, logistics & regulatory
- Import taxes, customs requirements and labelling standards
- Legal regulations, product certifications and registration requirements
Social media & competitive marketing benchmark
- Target consumers and the optimal acquisition funnel
- Competitor digital footprint and channel strategy
- KOL prototypes and selection criteria
- Trademark audit and brand localisation recommendations
Action plan proposal
- Optimal market entry and channel strategy
- Brand image and communication recommendations
- Digital campaigns and content creation plan
- Growth potential, promotional budget and short, mid and long-term plan
Know the market before you enter it
- Understand sales channels, consumer behaviour and competition.
- Make sure legal and import requirements are met.
- Identify challenges and obstacles for your product and brand.
- Get a tailored marketing and communication strategy.
- Avoid mistakes with insight into strategies that already work.
- Leave with a roadmap for market entry and growth.
Deliverables: market study and due diligence report · list of recommended actions · proposal for strategy and services · presentation and consulting session.
China Expansion Audit · €7,600

Market Entry Calculator
Start with a reliable financial projection: your product inputs become a tailored China entry plan, with investment levels aligned to realistic sales ratios.
- Build a scenario-based model that turns your strategy into clear operational and financial projections.
- Simulate channel mix, GMV-driven marketing investment, trading terms, promotions and hero-SKU performance.
- Stress-test channels, SKUs and timelines to find break-even points, capital requirements and profitability risks upfront.
- Use an interactive dashboard and detailed P&L that turn market entry from a gamble into a data-backed decision.
Tailored across industries
Strategic analysis and market entry planning delivered for brands such as Alqvimia (cosmetics), Spa Ceylon (skin care), Grimey (fashion) and HydroPeptide (skin care).
Sales channel & market analysis
- Cross-border vs domestic opportunities mapped
- Competitor pricing and positioning on Tmall, JD and Xiaohongshu
- Key online and offline retailers and partners identified
Import, logistics & compliance
- HS code-based tax and compliance audit
- Labelling, customs and product registration requirements
Digital benchmark & branding
- Social media voice and tone across Douyin and Xiaohongshu
- KOL styles and audience targeting
- Trademark audit and localisation suggestions
Action plan proposal
- Short, mid and long-term go-to-market plan
- Entry channel selection and promotional budget
- Digital launch roadmap with content themes and ad spend draft
Ready to launch?
Once the plan is clear, Gate Kaizen can run it for you in China: store operation, sales support, sourcing and logistics, or a bespoke market entry expedition to meet the partners on the ground.
Sales Support Market entry expeditionFrequently asked questions
A market study and due diligence for your product in China: sales channels and competitors, import and regulatory requirements, a social media and marketing benchmark, and an action plan with short, mid and long-term steps.
A market study and due diligence report, a list of recommended actions, a proposal for strategy and services, and a presentation and consulting session with our team.
A scenario-based financial model built on your product inputs. It simulates channel mix, marketing investment, trading terms and promotions to project sales, profit, break-even and capital needs before you invest.
Yes. Each service can be ordered on its own, but together they form a complete plan: the audit defines the strategy and the calculator tests whether it pays off.
The China Expansion Audit is €7,600 and the Market Entry Calculator is €3,600. Contact us for a tailored proposal.
Gate Kaizen can execute the plan with you in China: store operation and sales support, sourcing, logistics, or a bespoke market entry expedition to meet partners on the ground.
Let’s map your China opportunity
Tell us about your product and target channels and we will come back with a tailored proposal for the audit and the calculator.
hello@gatekaizen.comCross the Gate into China
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