China Livestream E-Commerce vs Traditional E-Commerce: Is Social Commerce Winning?
China’s e-commerce market in 2025 is a titan, accounting for nearly half of the world’s online retail transactions. It’s more than just big,…
Author: Daisy Chen
Mastering Live Commerce: A Guide to China’s Douyin, Kuaishou & WeChat Shops
In China, live stream e-commerce has exploded from a novelty into a revolutionary, multibillion-dollar force that is fundamentally reshaping the retail industry. This…
How to Sell in Rednote 2025: A Step-by-Step Guide
As we step into 2025, Western businesses seeking opportunities in China can no longer ignore Rednote, also known as Xiaohongshu (小红书) or “Little…
Selling in China via Shopify: Can You Really Do It in 2025?
China’s e-commerce market has never looked bigger – hundreds of millions of consumers now expect to find foreign brands online. In 2023 Chinese…
China’s 2025 Foreign Investment Plan: Opening Telecom and Healthcare
China has unveiled an ambitious 2025 foreign investment plan aimed at opening key service sectors – notably telecommunications and healthcare – to greater…
Marketing in China: A Comprehensive Guide for International Brands
China’s e-commerce landscape is vast, complex, and highly competitive. With over a billion internet users and a rapidly evolving digital ecosystem, international brands…
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